The MAYhem begins
When the biggest moments of the season roll in, there’s only one place to be.MAYhem hits Belhaven pubs from 16th–31st May, bringing you the final, unforgettable stretch of football, rugby, darts and more, all served up with electric atmosphere and ice-cold pints. Download the Greene King App, and you’ll get free drinks and competitions delivered straight to your pocket.
It’s simple: more matches, more mates, and more reasons to stay. So pull up a chair, get the rounds in, and be part of the MAYhem as the season goes out in style.
what's on
EXTRA 15% off!
Cheering on your team just got even better. Download the Greene King App, and unlock an increased 15% discount during MAYhem (16th–31st May). That means more pints, more plates, and more reasons to stay for one more without worrying about the bill. Whether you’re in for the full 90 minutes or making a full day of it, your matchday just got a whole lot better value.*
(*T&Cs apply.)
The last game, on us
The domestic football season wraps up on 24th May, and we’re not letting it end quietly. Join us in any participating sports pub and celebrate the final whistle with a free drink on us. If you've backed every match or just showed up for the main ones, this is your moment to soak it all in. Big atmosphere, big screens, and one less round to worry about? Sounds like a win to us.*
(*T&Cs apply.)"
Ending MAYhem in style
All good things come to an end, but we’re making sure MAYhem goes out with a bang.
Join us on the 30th or 31st May and enjoy a free drink on us as we wrap up 16 days of sporting chaos. It’s your final chance to soak up the atmosphere, relive the best moments, and squeeze in one more round before it’s all over. Because if you’re going to end the weekend, you may as well end it properly.*
(*T&Cs apply.)
Endless treats for you
MAYhem isn’t just about what’s happening on screen; it’s what you could be winning too.
You’ll have the chance to enter a series of competitions via the Greene King App, with prizes ranging from match tickets and unforgettable experiences to exclusive merch. All you need to do is download the app and follow the interactive MAYhem journey to enter. The more you get involved, the more chances you have to win. So while the players battle it out, you could be walking away with something pretty special.
terms & conditions
- 1. Acceptance. By using this promotion you are deemed to have accepted, and will be bound by, these terms and conditions.
2. Eligibility. This promotion is open to residents of the United Kingdom aged 18 or over only. Employees of Greene King, their families, agencies, or anyone else professionally connected with this promotion, are not eligible to enter.
3. Promotional Period. This promotion opens on 16th May 2026 and closes on 30th May 2026.
4. Participating Pub. This voucher is available at participating Greene King managed sports pubs (England & Wales), Flaming Grill and Hungry Horse sports pubs.
The following brands are EXCLUDED from the promotion: Chef & Brewer Collection, Crafted, Farmhouse Inns, Metropolitan Pub Company, Hive, Nest.
5. Scotland: The voucher in NOT available in Scotland.
6. Voucher: This voucher entitles the user to 15% off selected drinks upon checkout when purchasing in a single transaction. This is a multi-use voucher and is valid only within the promotional period.
The voucher is non-transferable and cannot be given away, sold or auctioned. No cash or other alternative to the voucher will be offered.
7. Validity. This voucher must be presented prior to payment. The voucher cannot be combined with any other offer, daily deal, promotion or discount including Greene King team member and friends & family discounts.
8. User requirements. To use the reward, you must:
a. Be a registered Greene King App Rewards member
b. Provide your sports preference within the app
9. Promotional Drinks
a. The following drinks are included in the promotion. Products are subject to availability & change at any time, and the range may vary between pubs. No alternative products will be offered if the listed products are unavailable at a particular pub.
b. Beer (Pints): Guinness, Birra Moretti, Peroni, Madri, Cruzcampo, Carling, Fosters, Heineken, Carlsberg, San Miguel, Stella Artois, Amstel, Coors Light, John Smiths, Greene King IPA, Ice Breaker Pale Ale, Old Speckled Hen, Old Golden Hen, Old Session Hen, Camden Hells, Asahi Super Dry, Estrella Galicia, Level Head, Hazy Day, Belhaven Belter, Belhaven Twisted Thistle
c. Cider (Pints): Strongbow, Strongbow Dark Fruits, Thatchers Gold, Inch's Cider, Thatchers Haze, Thatchers Dry, Orchard Thieves, Aspall Cyder
d. Bottles / Cans: Budweiser, Ice Breaker Pale Ale, Sol, Heineken 5%, Peroni Nastro Azzurro, Asahi Super Dry, Peroni Gluten Free, Peroni Capri,
e. Spirits (25ml): Jameson, Jameson (& Coca-Cola/Schweppes Lemonade), Jack Daniel’s, Jack Daniel’s (& Coca-Cola/Schweppes Lemonade), Jack Daniel's Honey, Jack Daniel’s Honey (& Coca-Cola/Schweppes Lemonade), Fireball Cinnamon Whisky, Fireball Cinnamon Whisky (& Coca-Cola/Schweppes Lemonade), Buffalo Trace Bourbon, Buffalo Trace Bourbon (& Coca-Cola/Schweppes Lemonade), J.J. Whitley Vodka, J.J. Whitley Vodka (& Coca-Cola/Schweppes Lemonade), Absolut Vodka, Absolut Vodka (& Coca-Cola/Schweppes Lemonade), Absolut Vanilia, Absolut Vanilia (& Coca-Cola/Schweppes Lemonade), Beefeater, Beefeater (& Schweppes/Fever-Tree Tonic), Beefeater Pink, Beefeater Pink (& Schweppes/Fever-Tree Tonic), Beefeater Blood Orange, Beefeater Blood Orange (& Schweppes/Fever-Tree Tonic), Bombay Sapphire, Bombay Sapphire (& Schweppes/Fever-Tree Tonic), Bombay Citron, Bombay Citron (& Schweppes/Fever-Tree Tonic), Bacardi, Bacardi (& Coca-Cola/Schweppes Lemonade), Bacardi Spiced Rum, Bacardi Spiced Rum (& Coca-Cola/Schweppes Lemonade), Southern Comfort, Southern Comfort (& Coca-Cola/Schweppes Lemonade)
f. Softs (Draught): Coca-Cola postmix soft (Original Taste/Zero Sugar/Diet Coke/Schweppes Lemonade), Coca-Cola postmix mixer (Original Taste/Zero Sugar/Diet Coke/Schweppes Lemonade), Blackcurrant & Lemonade, Orange Juice & Lemonade, Lime & Lemonade, Schweppes Tonics (Regular/Slimline), Red Bull (Original/Flavours)
g. Soft (Bottles) | Coca-Cola, Coca-Cola Zero Sugar, Diet Coke, Schweppes Tonics (Regular/Slimline)
h. Energy Drinks (Can) | Red Bull, Red Bull Sugar Free Can, Red Bull Tropical Can, Red Bull Zero Can, Red Bull Blue Can
i. 0%: Guinness 0.0 Can, Peroni 0.0 Bottle, Heineken 0.0 Bottle, Thatchers Zero, Estrella Galicia 0.0 Pint
j. Wine (125ml and 175ml): White Wine, Punto de Vista Sauvignon Blanc, Hawk Ridge White, Giotto Inzoolia Pinot Grigio, El Mazo White, Rose Wine, El Mazo Rose, Giotto Rose, Red Wine, El Mazo Red, Giotto Red, Punto de Vista Cabernet Sauvignon, Hawk Ridge Red
10. Limitation of liability. To the extent permitted by law, we accept no liability for any damage, loss or injury suffered (including loss of opportunity) whether direct, indirect, special or consequential, arising in any way due to using this promotion. We are not responsible for any third-party acts or omissions.
11. Greene King reserves the right to amend, suspend or withdraw the voucher during the promotional period where necessary. Our decision is binding in all matters relating to this promotion, and no correspondence shall be entered into. The Managers discretion is final.
12. Owing to exceptional circumstances outside our reasonable control and only where circumstances make this unavoidable, we reserve the right to cancel or amend the promotion or these terms and conditions at any time, but will always endeavour to minimise the effect to you in order to avoid undue disappointment.
13. Governing law & jurisdiction. These terms and conditions (and any non-contractual disputes/claims which arise out of or in connection with them) will be governed by English law and we and you submit to the exclusive jurisdiction of the English courts.
14. We remind anyone using this promotion to drink responsibly. Please visit www.greeneking.co.uk/enjoy-responsibly for the facts.
15. This promotion is in no way sponsored, endorsed, administered by or associated with any of the social media platforms where the post promoting the promotion is featured. None of the social media platforms are responsible to entrants in respect of any aspects of this promotion.
16. Promoter: The promoter is an operating member of the Greene King group of companies: Greene King Brewing and Retailing Limited (3298903), Greene King Retailing Limited (5265451), Spirit Pub Company (Managed) Limited (5269240), and Spirit Pub Company (Trent) Limited (5746068). The registered office of each is Westgate Brewery, Bury St Edmunds, Suffolk IP33 1QT.
SUMMARY TERMS AND CONDITIONS
UK only, aged 18+. Enter via the Greene King Mobile App by opting into the Mayhem game, providing sports preferences and submitting required details. Promotion closes at 23:59 on 31 May 2026. Multiple winners will receive prizes as detailed within the Mayhem game. Full terms and conditions are available within the Greene King Mobile App. Promoter: Greene King Brewing and Retailing Ltd, Sunrise House, Ninth Ave, Burton DE14 3JZ.Shape
TERMS & CONDITIONS AND PRIVACY NOTICE
Acceptance. By entering this promotion you are deemed to have accepted, and will be bound by, these terms and conditions.
Eligibility. This promotion is open to residents of the United Kingdom aged 18 or over only. Employees of Greene King, their families, agencies, or anyone else professionally connected with this promotion, are not eligible to enter.
Promotional Period. This promotion opens at 00:01 on 16 May 2026 and closes at 23:59 on 31 May 2026.
Entry requirements. To participate in the Mayhem promotion, entrants must:
Be a registered Greene King App Rewards member
Provide their sports preference within the app
Access and opt in to the Mayhem game within the Greene King Mobile App
Provide full name, email address and mobile number when prompted
Personal data will be securely collected and used solely for the administration of the promotion, including contacting winners and prize fulfilment. Data will not be used for marketing purposes unless separately opted in.
Winner selection. Winners will be drawn at random from all eligible entries received during the relevant entry period, unless otherwise specified within the game. Greene King’s decision is final.
Prize. Prizes vary by competition and are detailed within the Mayhem game at the point of entry. Each competition may have different prize quantities and conditions.
The terms and conditions of any third-party supplier will also apply to the prize where applicable. If there is a conflict between third-party terms and conditions and these terms and conditions, these shall take precedence.
The prizes are non-transferable and cannot be sold or auctioned. No cash or other alternative to the prize will be offered unless in the event of unforeseen circumstances, in which case we reserve the right to offer an alternative prize of equal or greater value than the original.
Notification. The winners will be informed of their prize within 10 working days following the end of the promotion, unless otherwise specified. Reasonable efforts will be made to contact the winners using the details on entry, typically direct message, email or telephone, which may be via our agency. However, if a response has not been received within 48 hours when contacted on two separate occasions, or if the selected winner is ineligible, otherwise in breach of these terms and conditions, or unable to take up all parts of the prize for any other reason, we reserve the right to select an alternative winner using the same process referred to above in these terms and conditions.
We accept no responsibility for failed delivery due to incorrect contact details.
Delivery. You may be provided with the contact details for a third party, if they are arranging delivery of the prize, and will need to contact them directly to arrange delivery. The winners will receive their prize within 30 working days following the end of the promotion, unless otherwise specified. In any event the prize must be claimed and the date of redemption must be confirmed within six months of the closing date, unless otherwise specified.
Free Drink Offer (ENGLAND, WALES & SCOTLAND)
Guests can receive up to two free drinks from a selected range during the promotional period. To receive each voucher, customers must complete the Entry Requirements prior to the relevant voucher issue date.
Free Drink voucher 1: Valid on Sunday 24th May 2026
Free Drink voucher 2: Valid on either Saturday 30th May 2026 or Sunday 31st May 2026
To redeem the offer, customers must:
Present their “Free Selected Drink” QR code at the till when placing their order, or
Apply their “Free Selected Drink” voucher to the app order before completing the transaction
The voucher is a single-use voucher and is valid only on the specific date displayed on the voucher within the promotional period. Once redeemed, the voucher cannot be used again.
Promotional Drinks
The following drinks are included in the promotion (products are subject to availability and the range may vary between pubs. No alternative products will be offered if the listed products are unavailable at a particular pub.
Pints: Carling, Greene King IPA, Ice Breaker Pale Ale, San Miguel, John Smiths, Coors Light, Guinness, Heineken, Carlsberg, Strongbow, Strongbow Dark Fruits, Camden Hells, Stella Artois, Fosters, Thatchers Gold, Aspall’s Cyder, Birra Moretti, Peroni Nastro Azzurro, Estrella Damm, Orchard Thieves, Inch’s, Madri, Old Speckled Hen, Asahi Super Dry, Cruzcampo
Bottles / Cans: Budweiser, Ice Breaker Pale Ale, Sol, Heineken 5%, Peroni Nastro Azzurro, Asahi Super Dry, Peroni Gluten Free, Peroni Capri, Guinness 0.0, Peroni 0.0, Heineken 0.0
Wine (125ml or 175ml): El Mazo, Hawk Ridge, Giotto
Soft Drinks (Cans): Red Bull
Soft Drinks (16oz draft): Coca-Cola draft, Diet Coke draft, Coke Zero Sugar draft, Lemonade draft
Spirits (25ml serve): Jameson, Jameson Orange, Beefeater, Jack Daniel’s, J.J. Whitley Vodka, Absolut Vodka, Bacardi, Bacardi Spiced Rum, Bombay Sapphire, Southern Comfort, Buffalo Trace Bourbon
Shots (25ml serve): Fireball Cinnamon Whisky
Limitation of liability. To the extent permitted by law, we accept no liability for any damage, loss or injury suffered (including loss of opportunity) whether direct, indirect, special or consequential, arising in any way due to entering this promotion or taking up a prize. We are not responsible for any third-party acts or omissions.
Intellectual property. You will retain ownership of any content, submissions and other material that you submit as part of this promotion. However, you grant us (and our agents and affiliates) a non-exclusive, royalty free, worldwide, irrevocable, perpetual licence to use any such content, submissions and other material for the purposes of this promotion.
Publicity. The winners may be asked to take part in publicity relating to this promotion but this will be discussed with the winners before taking place.
Winner’s name. In accordance with the Advertising Standards Authority CAP Code, we intend to publish or make available the surname and county of any winner. Any winner that objects must notify us as soon as possible after you are informed that you have won.
Greene King reserves the right to amend, suspend or withdraw competitions or mechanics during the promotional period where necessary.
Entries must be submitted within the specified competition windows shown in the Mayhem game. Late or early entries will not be accepted.
General terms. No bulk, machine-generated consumer group or third-party entries will be accepted. Entries are restricted to one entry per person. In the event of multiple entries being received from the same person or account, only the first entry will be accepted.
Any attempt to gain unfair advantage, including use of multiple accounts or automated tools, may result in disqualification.
We reserve the right to disqualify incomplete, altered or illegible entries. No responsibility will be accepted for entries lost, damaged or delayed, technical or telecommunications faults. Proof of submitting is not proof of receipt.
We reserve the right, in our absolute discretion, to verify the winners, including, but not limited to, proof of identity and/or age, as required, and to withdraw a prize where there are reasonable grounds to believe there has been a breach of these terms and conditions or otherwise where an entrant has gained advantage in participating in the promotion or has won using fraudulent means.
Our decision is binding in all matters relating to this promotion, and no correspondence shall be entered into.
Owing to exceptional circumstances outside our reasonable control and only where circumstances make this unavoidable, we reserve the right to cancel or amend the promotion or these terms and conditions at any time, but will always endeavour to minimise the effect to you in order to avoid undue disappointment.
Governing law & jurisdiction. These terms and conditions (and any non-contractual disputes/claims which arise out of or in connection with them) will be governed by English law and we and you submit to the exclusive jurisdiction of the English courts.
We remind anyone entering this promotion to drink responsibly. Please visit www.greeneking.co.uk/enjoy-responsibly for the facts.
This promotion is in no way sponsored, endorsed, administered by or associated with any of the social media platforms where the post promoting the promotion is featured. None of the social media platforms are responsible to entrants in respect of any aspects of this promotion.
Promoter: Greene King Brewing and Retailing Limited, Sunrise House, Ninth Avenue, Burton upon Trent, Staffordshire DE14 3JZ.
Privacy notice
Data Controller. Greene King Brewing and Retailing Limited (ICO registration number ZA054235) is the data controller in respect of this promotion.
We are required to comply with the provisions of the Data Protection Act 2018 and the UK General Data Protection Regulation in relation to the processing of any personal information obtained from you, including when you take part in this promotion. We are a member of the Greene King group of companies (the “Group”), and the Group takes the protection of your personal information seriously.
Why do we need to process your personal data? We want our promotions to be administered fairly so that all entrants can enjoy them. To do this well, we need to process some of your personal data. We will process your personal data to administer the promotion, to confirm that you have complied with the terms of the promotion, to confirm whether you have won a prize, to communicate with you in relation to any prize you may win and to deal with any queries you have in relation to the promotion.
What information do we process? When you enter a promotion we need your contact information. If you are a winner we may ask for your date of birth in order to confirm your eligibility to enter the competition and other contact information so we are able to send your prize to you. We will also collect any personal information you include in your message. If the prize is a cash prize, we will collect your bank details so that we are able to send your prize to you.
How long do we keep personal information for? If you exercise your data protection rights, we will keep a record of your request and our response indefinitely, to be able to show that we responded properly and fairly to your request. Otherwise we will keep your data for the following time periods:
Information relating to…
Is kept for…
Entering a promotion
4 months following the closing date of a promotion
Enquiring about a promotion
3months following our reply to you
Will we sell your personal data to anyone else? No. That’s not something we do.
Who do we share personal data with and why? Any personal information collected may be shared with other companies in our Group and will be used for administrative or operational reasons connected with the promotion, including to communicate with you. We work with the following third party suppliers and service providers who will process your personal data in order to administer the promotion, arrange prizes and discuss any specific requirements with you on our behalf:
Third party
Personal data that is shared
Reasons for sharing personal data
Service Now
Name, contact information, address, booking information, complaint information
Managing guest queries and complaints
Trunk
6th Floor,
Manchester House,
86 Princess Street,
Manchester M1 6NGContact information (Name,email & mobile)provided by customer in the game
Administering the promotion and delivering prizes
All of these organisations are required to comply with our data processing standards and are bound by the terms of this privacy notice. They are not permitted to use your personal data for their own purposes.
We will share your personal data as required by law or where we are asked to do so by a public or regulatory authority.
If this promotion requires you to make a booking with us, our bookings providers may process your personal data as set out in our main privacy notice at www.greeneking.co.uk/privacy under the heading ‘Other organisations who help us to provide our products and services’.
As we develop our business, we might sell or buy group companies or other businesses. If we do so, this might involve transferring customer information relating to the relevant company or business to the person buying the business. The buyer will only be permitted to use your personal data as outlined in this privacy notice.
We will not pass your personal information outside of the UK or EU or to any other external organisation without your prior permission.
Direct marketing. We may ask whether you want to receive marketing from us – it’s your choice, but if you sign up for marketing please read our general privacy notice at www.greeneking.co.uk/privacy.
Publicity. If you are a winner or runner up, we may use your data for publicity purposes as explained in the terms and conditions above.
What are your rights and how can you exercise them? We can be contacted by post at: Westgate Brewery, Bury St Edmunds, Suffolk IP33 1QT.
We have appointed a Data Protection Officer, who can be contacted by post at the address above, or by email sent to dataprotection@greeneking.co.uk.
We process personal data in compliance with applicable data protection law. The lawful bases we rely on for our primary processing purposes are as follows:
Processing purpose
Lawful basis for processing
Administering a promotion
We process personal data because it is necessary to do so for the performance of the relevant contract.
Responding to an enquiry about a promotion
We believe it is in our commercial interests to respond to our customers making this processing a legitimate interest.
You have the following rights under data protection law:
to ask us to tell you what personal data we are processing that relate to you (right of access);
to require us to rectify or stop processing inaccurate personal data (right to rectification);
to require us to delete personal data relating to you, subject to there being valid grounds (right to erasure);
to require us to restrict our processing activities, subject to there being valid grounds (right to restriction);
to object to processing, in particular to profiling (right to object) and direct marketing (by withdrawing your consent);
to ask that personal data about you be sent to another controller of your choosing, subject to there being valid grounds (right to data portability).
You can notify us of your wish to exercise any of these rights by contacting the Data Protection Officer, using the contact information provided above.
You also have a right to lodge a complaint with the Information Commissioner’s Office (the data protection regulator for the United Kingdom) or in some circumstances, another European Union data protection authority.
Cookies. We may download cookies to your computer when you log on to our website. For more information about our commitment to your privacy and details of how we use cookies, please refer to our general Privacy Notice and Cookie Notice at greeneking.co.uk/privacy and greeneking.co.uk/use-of-cookies.
Changes to this privacy notice. This privacy notice is effective from the opening date set out above. You can check if the privacy notice has changed by revisiting this webpage at any time.
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